As a member of the UXtf.us User Experience (UX) Task Force, we have access to Scary-Fast Hosting with Google AMP compliance providing exceptional user experience via their internet-connected phone, tablet or mobile device. Creating a professional website is like designing a business promotional brochure. Graphics, text, photos and video are all assembled and reassembled until the perfect message is displayed on the page.
Creating your website includes hosting (or serving) your brochure message to a broad audience or very specific niche, using the power of the internet. Hosting literally means creating a computer with a massive high-speed internet connection that will serve as a Host for your branded message. This new host computer does nothing but serve your completed message to any and all visitors, every second of every minute of every hour—24 hours a day—without fail.
Your new website’s host computer will reside in a temperature-controlled, secure bunker and will be cared for by alert and highly skilled computer technicians. If a problem ever does occur, it will be resolved before you knew it was an issue. WireBuilt is extremely proud of our 99.98% Uptime Reputation.
Our team consists of talented people who create beautiful, inspired logos and graphics to define, support and promote your business brand. The professionals who work with the User Experience Task Force (UXtf.us) combine the same artistic talent and tools to craft engaging, compelling graphics and written content with the understanding that such work has to play well on the internet and occasionally in situations with limited or very poor mobile device internet speed.
Such customers can become frustrated and impatient. Research indicates that mobile users will often not wait longer than 3 seconds before moving on to a competitor’s site.
An AMPed World Google has clearly identified the challenge and has created a new mobile-friendly world called AMP:
Graphics must load quickly in order to be seen and that’s why Google has provided us AMP (Accelerate Mobile Page) capabilities.
UXtf.us professionals recognize that the AMP standard not only increases the quality of the Mobile User’s Experience, but it could represent an opportunity to help our clients achieve preferential status and recommendation from Google. This could translate into opportunities for new customer acquisition and extra top-line revenue. Clearly a win-win proposition!
Millions and millions of people clearly understand that the word internet and the word Facebook mean exactly the same thing. The only large group of people who differ from that reality are the ones who spend their day on Twitter and Instagram. The primary thing that unites these huge groups is the knowledge that all of the world is connected by an iPhone and WiFi.
If you are not part of this group, or if all of this makes you feel old and out of touch, as a business person, you need to be concerned about your internet and/or digital marketing presence. Reaching your audience most probably involves some degree of social media. Achieving “authority” and a page rank higher than three, certainly requires “social signals” indicating that users want to share your website content with others.
For many, social media is a double-edged sword. The desire to be “Liked” can drain the two most limited and valuable resources that a small business has: time and attention. The reason your business exists is to make money and serve people. You started your business because you have the secret sauce that rings the register. Getting “Liked” or “Followed” does not ring the register unless you have made it convenient and compelling to engage with you.
Your social/mobile website must make a clear and compelling case to engage. Careful integration with social media is part of any complete digital marketing strategy, and talented experts from the User Experience Task Force (UXtf.us) provide cost effective guidance to ensure you are well Liked, well connected and profitable.